{"id":4093,"date":"2022-07-01T15:09:00","date_gmt":"2022-07-01T15:09:00","guid":{"rendered":"https:\/\/www.actiontravel.com.ar\/blog_turismo\/?p=4093"},"modified":"2022-07-01T15:09:00","modified_gmt":"2022-07-01T15:09:00","slug":"riu-abre-su-primer-hotel-en-el-metaverso","status":"publish","type":"post","link":"https:\/\/turismo.actiontravel.com.ar\/blog\/riu-abre-su-primer-hotel-en-el-metaverso\/","title":{"rendered":"Riu abre su primer hotel en el metaverso"},"content":{"rendered":"<p><em><strong>El emblem\u00e1tico hotel Riu Plaza Espa\u00f1a ofrece vertiginosas experiencias en el mundo real que ahora podr\u00e1n vivirse tambi\u00e9n en el virtual.<\/strong><\/em><\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/reportnews.la\/wp-content\/uploads\/2022\/06\/2022-07-01-Hotel-Riu.jpg\" alt=\"imagen\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Riu Hotels &amp; Resorts busca ser pionera en la exploraci\u00f3n de opciones que ofrece el metaverso y eligi\u00f3 al hotel Riu Plaza Espa\u00f1a como su primer establecimiento para hacerlo. El establecimiento ofrece vertiginosas experiencias en el mundo real que ahora tambi\u00e9n podr\u00e1n vivirse desde lo virtual.<\/p>\n<p><em>\u201cEstamos muy orgullosos de presentar este proyecto y adem\u00e1s estamos seguros de que esto es solo el principio. La tecnolog\u00eda y la creatividad nos permitir\u00e1n seguir dise\u00f1ando experiencias, contenidos de entretenimiento, eventos virtuales y multitud de formas de hacer negocio. No estamos tan lejos de que el visitante pueda hacer una reserva en el metaverso a trav\u00e9s de comandos de voz recibidos por nuestro recepcionista virtual. El Riu Plaza Espa\u00f1a virtual es un activo muy valioso para la marca RIU cuyas posibilidades est\u00e1n s\u00f3lo arrancando\u201d<\/em>, comenta\u00a0<strong>Joan Trian Riu<\/strong>, Consejero Directivo Corporativo de RIU Hotels &amp; Resorts.<\/p>\n<p>La propuesta digital del Riu Plaza Espa\u00f1a permite visitar diferentes \u00e1reas del hotel, admirar el dise\u00f1o y la decoraci\u00f3n, contemplar los elementos del lobby, o bien se puede subir a la terraza y sentir el v\u00e9rtigo en su balc\u00f3n vidriado y al transitar su pasarela suspendida a m\u00e1s de 100 m de altura.<\/p>\n<p>Tambi\u00e9n es posible seleccionar objetos, abrirlos, cliquearlos y encontrar sorpresas para interactuar. Incluso hay un premio escondido para las primeras visitas.<\/p>\n<p>Para el desarrollo de este proyecto Riu cont\u00f3 con el apoyo de La Agencia Encubierta, pioneros en el metaverso y expertos en marketing digital.<\/p>\n<p>Con la apertura del Riu Plaza Espa\u00f1a en AltSpace, de Microsoft, se incorporan novedades de construcci\u00f3n nunca vistas hasta ahora, as\u00ed como elementos reales que interact\u00faan con los hu\u00e9spedes en el entorno virtual como saludar al personal de la recepci\u00f3n o realizar una reserva.<\/p>\n<p>Adem\u00e1s, acceder a las im\u00e1genes reales de Madrid desde la terraza Rooftop 360\u00ba, o a detalles minuciosamente recreados a partir de los planos de la reforma del emblem\u00e1tico establecimiento son caracter\u00edsticas de la construcci\u00f3n de este hotel que lo convierten en \u00fanico de su tipo en el metaverso.<\/p>\n<p>Para disfrutar la experiencia inmersiva del Riu Plaza Espa\u00f1a solo hay que entrar en\u00a0<a href=\"http:\/\/www.altvr.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.altvr.com<\/a>, descargar la aplicaci\u00f3n, buscar el hotel con el c\u00f3digo NTM49.<\/p>\n<p>&nbsp;<\/p>\n<p>Fuente: ReportNews<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p class=\"post-excerpt\">El emblem\u00e1tico hotel Riu Plaza Espa\u00f1a ofrece vertiginosas experiencias en el mundo real que ahora podr\u00e1n vivirse tambi\u00e9n en el&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[66],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - 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